{"id":924,"date":"2022-12-08T17:17:42","date_gmt":"2022-12-08T20:17:42","guid":{"rendered":"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/?p=924"},"modified":"2022-12-08T17:17:45","modified_gmt":"2022-12-08T20:17:45","slug":"projeto-de-identidade-visual-defensa","status":"publish","type":"post","link":"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/2022\/12\/08\/projeto-de-identidade-visual-defensa\/","title":{"rendered":"Projeto de Identidade Visual &#8211; Defensa"},"content":{"rendered":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"931\" data-permalink=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/2022\/12\/08\/projeto-de-identidade-visual-defensa\/attachment\/3\/#main\" data-orig-file=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/3-e1670530334416.jpg\" data-orig-size=\"796,796\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1670273185&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"3\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/3-e1670530334416-318x318.jpg\" data-large-file=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/3-e1670530334416-796x220.jpg\" src=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/3.jpg\" alt=\"\" class=\"wp-image-931\" width=\"501\" height=\"418\"\/><\/figure>\n<\/div>\n\n\n<p>O Defensa \u00e9 um projeto acad\u00eamico para a Faculdade de Direito da UFPel. Como proposta, foi definido o redesign da marca, baseando-se na Deusa romana Lustitia, que personifica a justi\u00e7a, al\u00e9m de utilizar-se de elementos que enfatizam a igualdade, a imposi\u00e7\u00e3o e o respeito, valores importantes para a marca.<\/p>\n\n\n\n<div class=\"wp-block-jetpack-slideshow aligncenter\" data-effect=\"fade\"><div class=\"wp-block-jetpack-slideshow_container swiper-container\"><ul class=\"wp-block-jetpack-slideshow_swiper-wrapper swiper-wrapper\"><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img decoding=\"async\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-925\" data-id=\"925\" src=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0006-scaled.jpg\"\/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1440\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-926\" data-id=\"926\" src=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0024-scaled.jpg\" srcset=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0024-scaled.jpg 2560w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0024-424x239.jpg 424w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0024-212x119.jpg 212w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0024-768x432.jpg 768w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0024-1536x864.jpg 1536w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0024-2048x1152.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1440\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-927\" data-id=\"927\" src=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0025-scaled.jpg\" srcset=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0025-scaled.jpg 2560w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0025-424x239.jpg 424w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0025-212x119.jpg 212w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0025-768x432.jpg 768w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0025-1536x864.jpg 1536w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0025-2048x1152.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1440\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-928\" data-id=\"928\" src=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0026-scaled.jpg\" srcset=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0026-scaled.jpg 2560w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0026-424x239.jpg 424w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0026-212x119.jpg 212w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0026-768x432.jpg 768w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0026-1536x864.jpg 1536w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0026-2048x1152.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1440\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-929\" data-id=\"929\" src=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0027-scaled.jpg\" srcset=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0027-scaled.jpg 2560w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0027-424x239.jpg 424w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0027-212x119.jpg 212w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0027-768x432.jpg 768w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0027-1536x864.jpg 1536w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0027-2048x1152.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1440\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-930\" data-id=\"930\" src=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0028-scaled.jpg\" srcset=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0028-scaled.jpg 2560w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0028-424x239.jpg 424w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0028-212x119.jpg 212w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0028-768x432.jpg 768w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0028-1536x864.jpg 1536w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0028-2048x1152.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure><\/li><\/ul><a class=\"wp-block-jetpack-slideshow_button-prev swiper-button-prev swiper-button-white\" role=\"button\"><\/a><a class=\"wp-block-jetpack-slideshow_button-next swiper-button-next swiper-button-white\" role=\"button\"><\/a><a aria-label=\"Pause Slideshow\" class=\"wp-block-jetpack-slideshow_button-pause\" role=\"button\"><\/a><div class=\"wp-block-jetpack-slideshow_pagination swiper-pagination swiper-pagination-white\"><\/div><\/div><\/div>\n\n\n\n<p>Para ver o projeto com mais detalhes, acesse aqui: <a href=\"https:\/\/www.behance.net\/gallery\/143195177\/Guia-de-Identidade-VIsual-DEFENSA\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.behance.net\/gallery\/143195177\/Guia-de-Identidade-VIsual-DEFENSA<\/a><\/p>\n\n\n\n<p>Criador: Tom\u00e1s Martins<br>Revis\u00e3o: Luellen Zilio<br>Publica\u00e7\u00e3o: Izabela Zanin<\/p>\n","protected":false},"excerpt":{"rendered":"<p>O Defensa \u00e9 um projeto acad\u00eamico para a Faculdade de Direito da UFPel. Como proposta, [&hellip;]<\/p>\n","protected":false},"author":569,"featured_media":925,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1],"tags":[],"class_list":{"0":"post-924","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-comunidade","9":"post-with-thumbnail","10":"post-with-thumbnail-large"},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-DEFENSA_page-0006-scaled-e1670530463845.jpg","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p7oJhs-eU","_links":{"self":[{"href":"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/wp-json\/wp\/v2\/posts\/924","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/wp-json\/wp\/v2\/users\/569"}],"replies":[{"embeddable":true,"href":"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/wp-json\/wp\/v2\/comments?post=924"}],"version-history":[{"count":1,"href":"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/wp-json\/wp\/v2\/posts\/924\/revisions"}],"predecessor-version":[{"id":932,"href":"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/wp-json\/wp\/v2\/posts\/924\/revisions\/932"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/wp-json\/wp\/v2\/media\/925"}],"wp:attachment":[{"href":"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/wp-json\/wp\/v2\/media?parent=924"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/wp-json\/wp\/v2\/categories?post=924"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/wp-json\/wp\/v2\/tags?post=924"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}