{"id":910,"date":"2022-12-08T16:49:42","date_gmt":"2022-12-08T19:49:42","guid":{"rendered":"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/?p=910"},"modified":"2022-12-08T16:49:45","modified_gmt":"2022-12-08T19:49:45","slug":"projeto-de-identidade-visual-bccl","status":"publish","type":"post","link":"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/2022\/12\/08\/projeto-de-identidade-visual-bccl\/","title":{"rendered":"Projeto de Identidade Visual &#8211; BCCL"},"content":{"rendered":"\n<p>O projeto trata-se da cria\u00e7\u00e3o de uma identidade visual para a Biblioteca do Campus do Cap\u00e3o do Le\u00e3o.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"911\" data-permalink=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/2022\/12\/08\/projeto-de-identidade-visual-bccl\/1-1\/#main\" data-orig-file=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/1-1-e1670528377968.jpg\" data-orig-size=\"1603,1603\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1670238066&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"1-1\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/1-1-e1670528377968-318x318.jpg\" data-large-file=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/1-1-e1670528377968-984x220.jpg\" src=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/1-1.jpg\" alt=\"\" class=\"wp-image-911\" width=\"400\" height=\"500\"\/><\/figure>\n<\/div>\n\n\n<p>A composi\u00e7\u00e3o da identidade visual da Biblioteca do Campus do Cap\u00e3o do Le\u00e3o para a UFPel foi desenvolvida com o intuito de retratar a BCCL como algo amig\u00e1vel, a fim de criar rela\u00e7\u00e3o com a comunidade acad\u00eamica. Atrav\u00e9s da tipografia e das cores vermelho bord\u00f4 e amarelo, foi poss\u00edvel solidificar a logo.<\/p>\n\n\n\n<div class=\"wp-block-jetpack-slideshow aligncenter\" data-effect=\"fade\"><div class=\"wp-block-jetpack-slideshow_container swiper-container\"><ul class=\"wp-block-jetpack-slideshow_swiper-wrapper swiper-wrapper\"><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1440\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-912\" data-id=\"912\" src=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0005-scaled.jpg\" srcset=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0005-scaled.jpg 2560w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0005-424x239.jpg 424w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0005-212x119.jpg 212w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0005-768x432.jpg 768w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0005-1536x864.jpg 1536w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0005-2048x1152.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1440\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-913\" data-id=\"913\" src=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0024-scaled.jpg\" srcset=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0024-scaled.jpg 2560w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0024-424x239.jpg 424w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0024-212x119.jpg 212w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0024-768x432.jpg 768w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0024-1536x864.jpg 1536w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0024-2048x1152.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1440\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-914\" data-id=\"914\" src=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0025-scaled.jpg\" srcset=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0025-scaled.jpg 2560w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0025-424x239.jpg 424w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0025-212x119.jpg 212w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0025-768x432.jpg 768w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0025-1536x864.jpg 1536w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0025-2048x1152.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1440\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-915\" data-id=\"915\" src=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0026-scaled.jpg\" srcset=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0026-scaled.jpg 2560w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0026-424x239.jpg 424w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0026-212x119.jpg 212w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0026-768x432.jpg 768w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0026-1536x864.jpg 1536w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0026-2048x1152.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1440\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-916\" data-id=\"916\" src=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0028-scaled.jpg\" srcset=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0028-scaled.jpg 2560w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0028-424x239.jpg 424w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0028-212x119.jpg 212w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0028-768x432.jpg 768w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0028-1536x864.jpg 1536w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0028-2048x1152.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1440\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-917\" data-id=\"917\" src=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0029-scaled.jpg\" srcset=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0029-scaled.jpg 2560w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0029-424x239.jpg 424w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0029-212x119.jpg 212w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0029-768x432.jpg 768w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0029-1536x864.jpg 1536w, https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL_pages-to-jpg-0029-2048x1152.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure><\/li><\/ul><a class=\"wp-block-jetpack-slideshow_button-prev swiper-button-prev swiper-button-white\" role=\"button\"><\/a><a class=\"wp-block-jetpack-slideshow_button-next swiper-button-next swiper-button-white\" role=\"button\"><\/a><a aria-label=\"Pause Slideshow\" class=\"wp-block-jetpack-slideshow_button-pause\" role=\"button\"><\/a><div class=\"wp-block-jetpack-slideshow_pagination swiper-pagination swiper-pagination-white\"><\/div><\/div><\/div>\n\n\n\n<p>Para ver o projeto com mais detalhes, acesse aqui: <a href=\"https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/wp.ufpel.edu.br\/vitrinesuldesign\/files\/2022\/12\/Manual-de-Marca-BCCL.pdf<\/a><\/p>\n\n\n\n<p>Criador: Tom\u00e1s Martins<br>Revis\u00e3o: Luellen Zilio<br>Publica\u00e7\u00e3o: Izabela Zanin<\/p>\n","protected":false},"excerpt":{"rendered":"<p>O projeto trata-se da cria\u00e7\u00e3o de uma identidade visual para a Biblioteca do Campus do 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