{"id":71,"date":"2023-08-17T23:26:28","date_gmt":"2023-08-18T02:26:28","guid":{"rendered":"https:\/\/wp.ufpel.edu.br\/olharesdetarsila\/?page_id=71"},"modified":"2023-11-03T22:22:26","modified_gmt":"2023-11-04T01:22:26","slug":"identidade-visual","status":"publish","type":"page","link":"https:\/\/wp.ufpel.edu.br\/olharesdetarsila\/identidade-visual\/","title":{"rendered":"Identidade Visual"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-135\" src=\"https:\/\/wp.ufpel.edu.br\/olharesdetarsila\/files\/2023\/11\/ltarsila-1Prancheta-4-copia@300x-400x267.png\" alt=\"\" width=\"400\" height=\"267\" srcset=\"https:\/\/wp.ufpel.edu.br\/olharesdetarsila\/files\/2023\/11\/ltarsila-1Prancheta-4-copia@300x-400x267.png 400w, https:\/\/wp.ufpel.edu.br\/olharesdetarsila\/files\/2023\/11\/ltarsila-1Prancheta-4-copia@300x-1024x685.png 1024w, https:\/\/wp.ufpel.edu.br\/olharesdetarsila\/files\/2023\/11\/ltarsila-1Prancheta-4-copia@300x-768x513.png 768w, https:\/\/wp.ufpel.edu.br\/olharesdetarsila\/files\/2023\/11\/ltarsila-1Prancheta-4-copia@300x-1536x1027.png 1536w, https:\/\/wp.ufpel.edu.br\/olharesdetarsila\/files\/2023\/11\/ltarsila-1Prancheta-4-copia@300x-2048x1369.png 2048w, https:\/\/wp.ufpel.edu.br\/olharesdetarsila\/files\/2023\/11\/ltarsila-1Prancheta-4-copia@300x-272x182.png 272w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Daniel Lampe, 2023.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A marca consiste numa marca mutante, que tem como conceito \u201cbrincar\u201d com o olhar do p\u00fablico atrav\u00e9s de formas e cores. O lettering foi desenvolvido para lembrar a organicidade das obras de Tarsila do Amaral que partem da tem\u00e1tica brasileira, suas paisagens urbanas e rurais trazem o uso de cores vibrantes que destacam a fauna, flora e o folclore do pa\u00eds. Al\u00e9m disso, tamb\u00e9m \u00e9 explorado a cria\u00e7\u00e3o de diferentes padr\u00f5es atrav\u00e9s da altera\u00e7\u00e3o do posicionamento dos caracteres da marca.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-184\" src=\"https:\/\/wp.ufpel.edu.br\/olharesdetarsila\/files\/2023\/11\/id222-400x179.png\" alt=\"\" width=\"568\" height=\"254\" srcset=\"https:\/\/wp.ufpel.edu.br\/olharesdetarsila\/files\/2023\/11\/id222-400x179.png 400w, https:\/\/wp.ufpel.edu.br\/olharesdetarsila\/files\/2023\/11\/id222-768x344.png 768w, https:\/\/wp.ufpel.edu.br\/olharesdetarsila\/files\/2023\/11\/id222.png 838w\" sizes=\"auto, (max-width: 568px) 100vw, 568px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Daniel Lampe, 2023. A marca consiste numa marca mutante, que tem como conceito \u201cbrincar\u201d com o olhar do p\u00fablico atrav\u00e9s de formas e cores. O lettering foi desenvolvido para lembrar a organicidade das obras de Tarsila do Amaral que partem da tem\u00e1tica brasileira, suas paisagens urbanas e rurais trazem o uso de cores vibrantes que [&hellip;]<\/p>\n","protected":false},"author":1319,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-71","page","type-page","status-publish","hentry","post"],"_links":{"self":[{"href":"https:\/\/wp.ufpel.edu.br\/olharesdetarsila\/wp-json\/wp\/v2\/pages\/71","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wp.ufpel.edu.br\/olharesdetarsila\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/wp.ufpel.edu.br\/olharesdetarsila\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/wp.ufpel.edu.br\/olharesdetarsila\/wp-json\/wp\/v2\/users\/1319"}],"replies":[{"embeddable":true,"href":"https:\/\/wp.ufpel.edu.br\/olharesdetarsila\/wp-json\/wp\/v2\/comments?post=71"}],"version-history":[{"count":6,"href":"https:\/\/wp.ufpel.edu.br\/olharesdetarsila\/wp-json\/wp\/v2\/pages\/71\/revisions"}],"predecessor-version":[{"id":186,"href":"https:\/\/wp.ufpel.edu.br\/olharesdetarsila\/wp-json\/wp\/v2\/pages\/71\/revisions\/186"}],"wp:attachment":[{"href":"https:\/\/wp.ufpel.edu.br\/olharesdetarsila\/wp-json\/wp\/v2\/media?parent=71"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}